FIRST FUNNEL NOTES — FREE WORKSHOP FOLLOW-UP KIT
Version: 1.0 | Use: copy, customize, and test

HOW TO USE THIS KIT
1. Replace EVERY [placeholder].
2. Send only to subscribers who knowingly opted in.
3. State real dates and time zones; never invent testimonials or scarcity.
4. Add your sender identity and a working unsubscribe option to marketing messages.
5. Adjust timing around the actual event date. Do not send a pre-event reminder after it.

------------------------------------------------------------------
EMAIL 1 — CONFIRMATION / WELCOME (Immediately after registration)
Subject: You're registered for [workshop title]

Hi [first name],

Thanks for signing up for [workshop title].

Date: [date]
Time: [time + timezone]
Where: [joining instructions or how the link will be sent]

In the session, we'll cover:
- [outcome 1]
- [outcome 2]
- [outcome 3]

If you have a question before we begin, reply here.

See you there,
[your name / business]
[required unsubscribe information if applicable]

------------------------------------------------------------------
EMAIL 2 — ONE HELPFUL TIP (About 1 day after registration)
Subject: A quick tip before [workshop title]

Hi [first name],

Here's one thing you can do today to get more out of the session:

[Give a specific, immediately useful tip in 3–5 sentences.]

Try it, and bring any questions to the workshop on [date].

[your name]
[unsubscribe information]

------------------------------------------------------------------
EMAIL 3 — SMALL EXERCISE (About 3 days after registration, if time allows)
Subject: A 5-minute exercise for [desired outcome]

Hi [first name],

Before the workshop, try this:
1. [small step]
2. [small step]
3. [small step]

If you're stuck, that's fine. We'll work through the idea together in the session.

[your name]
[unsubscribe information]

------------------------------------------------------------------
EMAIL 4 — REAL REMINDER (Usually 24 hours before event)
Subject: Reminder: [workshop title] is [tomorrow / on date]

Hi [first name],

A quick reminder that [workshop title] starts:
[date] at [time + timezone]

Join here: [verified URL]

Please check your timezone, and keep a notebook handy for [specific exercise].

[your name]
[unsubscribe information]

------------------------------------------------------------------
EMAIL 5 — POST-EVENT FOLLOW-UP (After workshop completion)
Subject: Your next step after [workshop title]

Hi [first name],

Thanks for your interest in [workshop title].

Here's a short recap:
- [key insight 1]
- [key insight 2]
- [key insight 3]

One useful next step: [a free, practical action].

If you'd like to learn more about [optional relevant offer], here's the information: [link]. No pressure.

[your name]
[unsubscribe information]

------------------------------------------------------------------
PUBLISHING CHECKLIST
[ ] One clear promise and target audience
[ ] Accurate date, time, timezone, and access instructions
[ ] Signup consent and privacy details
[ ] Thank-you page
[ ] Registration email delivered in a real test
[ ] Unsubscribe works where required
[ ] Mobile view tested
[ ] No unsupported claims or fake testimonials
[ ] Conversion tracking tested

A note on automation: Use the platform's actual opt-in rules and event timings, not just a generic five-day timer. Verify every automation with test registrations.